From Chaos to ControlAI has made content creation incredibly easy. But what happens when dozens or even hundreds of employees start producing marketing assets with their own prompts in their own tools? Even the strongest brands quickly discover how fast consistency can erode.
Your brand identity may be precisely defined, yet as teams grow and new tools are added, the signal starts to blur. New colleagues rely on outdated decks, campaigns get their own local interpretations, and enforcing tone of voice turns into an endless cycle of reviews and corrections. You spend more time putting out fires than actually building your brand.
As AI accelerates content production, the risk increases that every team member creates from their own taste, style and setup. The challenge is clear: how do you ensure every expression of your brand stays on‑brand, without manually checking everything yourself?
At Marcus, we no longer believe in static brand books and long guideline PDFs that are out of date almost as soon as they’re published.
That’s why we built Marcus:
An AI-driven marketing platform where your brand DNA, tone of voice and strategy are not just stored, but actively used as the starting point for every piece of content and every campaign created by AI Agents.
At the heart of the platform is the Brand Vault: a central, living source of truth for your brand. From communications to sales, everyone works from the same core. Every blog, social post, pitch deck and campaign concept is generated with your unique brand identity embedded from the outset.
Fewer endless checks, more creative space for your teams, and consistently recognizable output. Your brand regains control, no matter how quickly your organisation moves.
Curious to see how this works for your brand? Get in touch with our team and discover how Marcus can bring control, consistency and momentum back into your marketing. Get in touch with our team